Marketing your FQHC doesn’t have to be expensive to be effective. Even with limited funding and uncertainty around federal funding for FQHCs, there are powerful, low-cost strategies to attract more patients and strengthen your community presence. From leveraging patient referrals and optimizing your Google My Business profile to engaging on social media and hosting free health events, this guide covers practical ways to market your health center without stretching your budget. Keep reading to learn how to maximize your reach while staying cost-conscious!

The FQHC CEO Connect Bootcamp is a 5-month group coaching program designed for FQHC CEOs, CFOs, and COOs.

This program offers structured guidance, expert strategies, and peer support to help you navigate the complexities of FQHC leadership while building a financially sustainable, high-performing health center.

Cyberattacks targeting the supply chain are an increasingly prevalent threat in the healthcare industry, especially as the modern healthcare supply chain contains significant digital elements, such as the patient engagement vendors that provide public-facing digital tools. These third-party apps and patient-facing tools process sensitive patient data and connect with a healthcare organization’s source systems on the supply chain. As such, they are tempting targets for cybercriminals, who can sell this data on the black market or lock it up with ransomware until they are paid.

Patient education is about more than simply spreading knowledge about the disease. It can also empower patients to better live with their condition and avoid complications–an approach known as therapeutic patient education[¹]

Digital technology can do wonders when it comes to streamlining the work of delivering efficient quality care to patients. The use of patient portals, EHRs, mhealth apps, and wearable tech can all empower patients to be more active in their healthcare, get faster treatment, and access preventative care earlier on. But with all the capabilities of modern technology, we find that many patients are slow to adopt digital tools. If this is the case for your healthcare organization, we recommend the following tips to increase adoption.